How Hokali Scales Technical Screening and Outreach with Asendia AI

This staffing agency supports clients hiring for high-volume, technical roles, where early-stage screening must be both rigorous and scalable. With a few thousand candidates entering the funnel monthly, the agency needed a solution that could go far beyond basic qualification, while reducing recruiter workload and increasing efficiency.

They adopted Asendia AI to power in-depth AI interviews and a smart, multi-touch AI phone outreach flow, fully customized and natively integrated into their ATS.

The Challenge: Volume Meets Technical Complexity

The agency regularly handles:

• Large candidate volumes driven by inbound applications and job ads
• Roles with technical requirements
• A need for consistent, high-quality screening across all candidates

Manual screening struggled to keep up, and most automation tools failed to ask questions with enough depth. The agency needed AI that could reason through technical constraints, not just check boxes.

Why Asendia AI

The agency selected Asendia AI because the AI interviewer demonstrated an unusual ability to:

• Ask multi-step, logic-driven technical questions
• Adapt follow-up questions based on candidate responses
• Test how candidates interpret and apply rules in real scenarios
• Surface strong candidates early and consistently

This allowed the agency to trust AI as a true first-stage interviewer, not just a filtering layer.

The Solution

1) In-Depth AI Interviews

Asendia AI became the first step in the screening process. The AI interview:

• Goes deep into technical and procedural requirements
• Probes edge cases that typically require live recruiter time
• Applies consistent evaluation criteria across all candidates

Recruiters reported that candidates who completed the AI interview were consistently well-qualified, allowing them to focus on selection rather than early filtering.

2) AI Phone Agent with Smart Multi-Touch Outreach

To engage candidates at scale, the agency deployed the Asendia AI phone agent. Over the course of deployment, the agency ran approximately 2,500–3,000 AI-initiated interview calls.

The phone outreach flow is designed to mirror strong human recruiting behavior:

• Multiple call attempts spaced intelligently over time
• Adaptive retry logic based on candidate behavior
• Voicemail drops when candidates miss calls
• Clear, contextual messaging that explains next steps

This multi-touch approach significantly improved reach and responsiveness without overwhelming candidates or requiring manual follow-up.

Engagement & Completion Results

To keep reporting focused and credible, the agency highlights a small set of core metrics:

• ~80% email open / delivery rate, indicating strong initial engagement
• 85.2% interview completion rate from link click to fully completed interview, showing that once candidates start the AI interview, the vast majority finish it

What really stands out for us is the quality. All the candidates who complete the AI interview are genuinely strong candidates. The AI phone calls are also working very well — the process is smoother, more efficient, and we're seeing great results.

— Head of Growth

ATS-Native Integration and Full Customization

Asendia AI was natively integrated with the agency's ATS, enabling:

• A fast and smooth rollout
• No disruption to existing recruiter workflows
• Real-time syncing of interview results and candidate status

The agency fully customized:

• AI interview logic and technical question depth
• Phone outreach flows and retry strategies
• Automation rules that move strong candidates directly to next steps

Because the integration was native—not layered on—the implementation was straightforward and scalable.

Conclusion

For this staffing agency, Asendia AI delivered a system that balances technical rigor, volume, and efficiency:

• In-depth AI interviews capable of handling complex, rule-based roles
• A smart, multi-touch AI phone agent that reaches candidates effectively
• Native ATS integration with full customization
• Strong engagement and high interview completion once candidates begin

Asendia AI enabled the agency to scale technical hiring without sacrificing quality or candidate experience.

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